Playing TheGame retrogaming room

What is Playing The Game?

Playing The Game is an independent, open source, non-profit platform created to promote projects related to video games (books, events, exhibitions, showcases, workshops, game jams, hackathons etc.).

Playing The Game believes in knowledge sharing, cooperation and exchanges of experiences between people, with the ambition to become a resource for those interested in the most contemporary aspects of video games.

Playing The Game explores video games from multiple viewpoints, from cultural to professional perspectives, and creates networking and training opportunities with obvious benefits for the social‑economic system.

Why Playing The Game is an “open source” platform?

Because, just as an open source software, changes and evolves through the contributions of people interested in promoting their own projects (video games, workshops, exhibitions etc.).

How can I promote my projects through Playing The Game?

Just drop a line to playingfestival@gmail.com.
Playing The Game’s goal is to help the promotion and growth of all independent experiences linked to production practices, use and (re)interpretation of the video game medium.

Playing The Game & Creative Commons

All the text published in this website are distributed through the Creative Commons Attribution-ShareAlike 4.0 International “Free Culture License”.

Playing The Game was founded by Paolo Branca. Francesco Alinovi, Luca Papale, Lucio Campani and, for a long time, Filippo Lorenzin have contributed to the project.


Paolo Branca (Milan, Italy, 1981) is the founder of Game Design Week and Playing The Game. Paolo specialises in projects related to video games, having produced audiovisual performances, videos, art and interactive installations. His work has been shown at exhibitions including Playlist in Spain and Belgium, Italians Do It Better!!, at Venice’s Biennale, Atopic Machinima Film Festival in Paris and Nam June Paik Summer Festival at the Nam June Paik Art Center in South Korea.
Paolo authored Super Mario. L’icona Nintendo e i suoi mondi (Apogeo, Gruppo Feltrinelli), Textural Videogames: Universes of Emotional Experience, Nativi Videoludici and other editorial initiatives. He has participated in several festivals and events in Italy, Spain, Belgium, France, Turkey and the U.S.

Filippo Lorenzin (Padua, Italy, 1989) is the curator of Playing The Game. He studied at Accademia di Belle Arti in Venice and at IUAV. An independent curator and critic of contemporary art, he’s mainly interested in the relationship between art, technology and society, following a cross-disciplinary path converging disciplines including anthropology, psychology and history.

Playing The Game has also developed partnerships and collaborations with several institutions and festivals, such as: AESVI, Digicult, Digitale Werkplaats’s-Hertogenbosch, D’Ars Magazine, Far East Film Festival, IED Istituto Europeo di Design, IndieVault, Jheronimus Bosch 500, Ludicious – Zurich Game Festival, Multiplayer.it, NABA Nuova Accademia di Belle Arti, POLIMI Game Collective (Politecnico di Milano), PONG – Playlab fOr inNovation in Games (Università degli Studi di Milano), Pro Helvetia – Swiss Arts Council, Santeria Srl, Spazio O’, That’s Contemporary, Todays Festival, Toolkit Festival, Udine3D Forum, and many others.

Since March 2017 Playing The Game is proudly partner to the Svilupparty – IPID Italian Party of Indie Developers Association, we operate together for the growth of the Italian video game scene.